About Terri Licopoli
Terri Licopoli is the Director of Account Management at STAR, where she leads a team dedicated to delivering exceptional client experiences across trade shows, events, retail environments, and corporate interiors. With more than two decades of experience spanning retail, merchandising, and experiential marketing, Terri is a trusted partner in driving client success across a wide range of industries.
She has managed key accounts for iconic global brands and major retailers, with expertise in end-to-end account planning, experiential strategy, project management, logistics, and budget planning. Terri also holds the Sustainable Event Professional Certificate (SEPC), bringing a strategic, results-driven approach to every client engagement.
Expertise
- Exhibit and event strategy for trade shows and live experiences
- Experiential retail and branded environment planning
- Account leadership, project management, and budget planning
- Sustainable event practices
