The Minnesota State Fair is one of the Midwest’s biggest stages for brand engagement. In 2025, STAR partnered with Bremer Bank, Primrose, and Pella to deliver high-visibility activations that combined creativity and staying power. From refreshed permanent structures to portable displays, STAR showed how thoughtful design creates lasting impact at public events.
Bremer Bank
At the State Fair, STAR refreshed Bremer Bank’s iconic gazebo with updated interiors and rebranded elements for Old National Bank. The flexible design extended across multiple events, even inspiring a replica at Farm Fest. The result: a permanent, highly visible structure that stays engaging year after year.
Primrose
Primrose partnered with STAR to create a branded photo frame outside the Star Tribune building. The interactive element encouraged fairgoers to snap and share photos, generating organic buzz and brand visibility in a crowded environment. The simple, memorable installation stood out in a high-traffic area of the fairgrounds.
Pella
STAR supported Pella with a portfolio of scalable displays designed for portability and cost-effectiveness. From pop-up tents to freestanding product exhibits, the approachable designs balanced practicality with strong brand impact. The result was a polished presence that connected with fair audiences while keeping installation and logistics simple
Let’s connect for your State Fair in 2026.
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